ABOUT GULCE
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Ocean-loving former architectural designer turned digital marketer and business strategist with a specialty focus on all things online video & YouTube.
VIDEO MARKETING WITH AN ARCHITECTURAL STRUCTURE INFUSED WITH AN OCEAN-LIKE FLOW
We take a strategic & highly analytical approach to your marketing videos, while keeping them fun, airy & true to your self expression like waves of the ocean. It’s time to embrace the co-existence of structure with your own flow creating one of a kind videos to set you apart inside your niche to rise above the noise, attract clients & make more money.
HEY, I’M GULCE – YOUR VIDEO MARKETING ARCHITECT
Lemme tell you, I should have started my YouTube channel looong time ago. I was always short but blessed with a big personality. But I just didn't see the full potential of YouTube until 2019. Everyone was saying it was "too late" (like they do every year for about anything).
One hot summer day in 2019, hands shaking, I pressed record on a borrowed camera and shot my first ever YouTube video for Making it in Holland, a channel about life & entrepreneurship in the Netherlands. Three years later, this side hobby turned into a growing club of 14,000+ fans and 1,000,000+ views, creating endless speaking & visibility opportunities, weekly sponsor inquiry e-mails and clients who want to work with me along with an e-mail list growing on autopilot faster than you can say wonder woman (with a bank account to match).
I became obsessed with video so I’ve gone down the rabbit hole of studying, spending endless hours on YouTube and developing simple systems & approaches to help entrepreneurs get their first 1000 subscribers much faster than I did. I help you not just achieve the vanity metrics but build a business. It's all about starting your channel, amplifying your growth, sharing your message and building a sustainable business you love all fuelled by the world’s 2nd largest search engine. As a self-acclaimed professional nerd & digital creator, I help impact driven online coaches (like you) leverage YouTube to go from unknown to in demand.
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MY UNIQUE EXPERIENCE & QUALIFICATIONS THAT HAVE LEAD ME HERE
✔️ Musical theater & performance arts; leading roles in Man of La Mancha, Gypsy & Pippin - (2006 - 2011)
✔️ Koo Stroo Creativity Award & IB Theater Award - 2011
✔️ Bachelor of Arts in Architecture (Honors) University of Kent - (2011 - 2014)
✔️ Master of Science in Architecture Eindhoven University of Technology & Politecnico di Milano - (2015 - 2017)
✔️ Architectural designer & project manager at Kraaijvanger, Barcode Architects & Mecanoo - (2017 - 2020)
✔️ The Creator Architect founded in 2018
✔️ Fleur Groenendijk Foundation Grant Winner of 2019
✔️ Making it in Holland YouTube channel founded in 2019
✔️ Marketing Associate at Venture Café Rotterdam, non-profit arm of the Boston-based Cambridge Innovation Center (CIC) - (2020 - 2021)
✔️ Freelance social media management for entrepreneurs - (2020 - 2021)
✔️ Video Sales Mastery founded in - (2021 - current)
VALUES & IDEAS WE LIVE BY
01. Significance -
You want to be heard.
You want to stand out.
You want to be known.
You want to be appreciated for the strengths you bring to the table.
Your life is filled with goals, achievements & qualifications that you crave with intensity.
This intensity pulls upwards away from mediocre and towards the exceptional.
02. Futuristic -
You often think “Wouldn’t it be great if…”
Because the possibilities of the future fascinates you.
Your vision is vivid, like a detailed painting.
This gives you and others who listen to you, endless energy.
03. Strategic -
You want to sort through the clutter & find the best route.
You love seeing patterns where others get lost in complexity.
You discard paths that lead you nowhere.
You don’t travel where the path may lead, but create a new path & leave a trail.
With a solid strategy, there’s nothing in your way to strike forward.
04. Communication -
You love telling stories.
You love to host and speak in public.
You want your message - whatever it may be - to survive for decades.
You want to get the attention, capture it & lock it in.
05. Activator -
You are impatient for action.
You are not gonna wait around until all the lights turn green.
You know in your bones taking action is the best way to learn.
You know it’s not what you say or what you think but what you get done.
Taking action makes you happy.
LET’S CREATE SOME MAGIC
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